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Home » Authors » Bobby Douglas

Articles by Bobby Douglas

Converters Expo show floor

Excitement Builds as Converters Expo 2023 Approaches

Converters Expo once again promises to be one of the year’s biggest industry events
Bobby Douglas
Bobby Douglas
April 5, 2023

Entering its 16th year, Converters Expo is once again bringing converters of paper, film, plastics, and nonwovens together with industry buyers, specialists and suppliers in what is sure to be one of the biggest industry events of the year. 


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Silver Hills Sprouted Bakery
Brand Packaging

Silver Hills Sprouted Bakery Undergoes Brand Redesign

The reimagined packaging made its debut last month at Natural Products Expo and was inspired by the brand’s longtime mission to promote healthy living through healthy choices.
Bobby Douglas
Bobby Douglas
April 4, 2023

Silver Hills Sprouted Bakery, a leading producer of wholesome, plant-based bakery products made with sprouted whole grains, has announced a complete brand refresh that includes a full packaging redesign and an enhanced product portfolio, including the introduction of a new Omega-3 ALA rich load, Omegamazing, hitting the market later this year.


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NewPackages-Propel-900x550.jpg
New Packages

Propel Fitness Water Undergoes Major Brand Redesign

The new bottles will feature a larger logo on the label that displays a vibrant orange bolt across the surface, helping the product stand out in crowded supermarkets.
Bobby Douglas
Bobby Douglas
March 9, 2023

Propel Fitness Water, a PepsiCo brand made with Gatorade electrolytes, has announced that it will start 2023 with a major brand redesign and a bold new look. 


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SRSB Packaging
Brand Packaging

Southern Recipe Small Batch Honored for Packaging Design

Presented by Graphic Design USA, the American Packaging Awards honor innovation in design, shelf appeal, and communication to consumers.
Bobby Douglas
Bobby Douglas
February 8, 2023

Focusing primarily on pork rinds and bean dip, Southern Recipe Small Batch offers a variety of flavors, like Korean BBQ and Spicy Dill, while also giving consumers larger portions and healthier options than its competitors.


Read More
Charlotte skyline on a clear day

Converters Expo South Preview

Offsetting rising energy costs among featured topics at Charlotte event
Bobby Douglas
Bobby Douglas
Brad Addington
Brad Addington
February 3, 2023

Bringing together over 500 attendees and 100 exhibitors, Converters Expo South will unite leading converters and manufacturers across the southeast region.


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