Packaging Strategies logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Packaging Strategies logo
  • FEATURED
    • Packaging Perspectives Podcasts
    • Brand Packaging
    • Packaging News
    • New Packages
    • Top 100 Food & Beverage Packaging Companies
      • Submit Your Company
    • Supply Side
    • New Products & Materials
      • Featured Products
  • MACHINERY
    • Automation / Controls
    • Case Forming / Packing / Sealing
    • Cartoning
    • Coding / Marking / Printing
    • Components / Parts
    • Conveyors
    • Form-Fill-Seal / Filling & Closing
    • Inspection / Detection / Vision
    • Labeling
    • Unitizing / Palletizing
    • Robotics
    • Track & Trace / Serialization
  • FLEXIBLE PACKAGING
  • EMAGAZINE
    • eMagazines
    • Archived Issues
    • Contact Us
    • Advertise
    • Subscribe
  • VERTICAL MARKETS
    • Beer / Wine / Spirits Packaging
    • Beverage Packaging
    • Candy / Confectionery
    • Dairy Food Packaging
    • Food Service Packaging
    • Household Packaging
    • Meat / Seafood Packaging
    • Personal Care Packaging
    • Pet Food Packaging
    • Pharma / Medical Packaging
    • Produce Packaging
    • Snack Food Packaging
  • MATERIALS
    • Adhesives / Sealants
    • Beverage Multipacks
    • Blister Packaging
    • Cans & Bottles
    • Closures/Lids
    • Films & Coatings
    • Labels
    • Paperboard / Corrugated / Cartons
    • Rigid Containers
    • Sustainable Packaging
  • EVENTS
    • Converters Expo
    • Converters Expo South
    • Global Pouch Forum
    • Industry Events
    • Webinars
    • PACK EXPO NEWS
  • DIRECTORIES
    • Packaging Strategies Resource Guide
    • Flexible Packaging Buyer's Guide
  • MORE
    • Videos
      • PMMI video series
    • Book Store
    • Classifieds
    • Custom Content & Marketing Services
    • eXTRA eNewsletter
    • Market Research
    • PS Resource Guide
    • Sponsor Insights
Home » Topics » Brand Packaging

Brand Packaging
Brand Packaging RSS FeedSubscribe

Brand Packaging offers insight on how to successfully create strategic branding through package design. When design and packaging work together brands are elevated from a commodity to an expression of a consumers lifestyle. Brand Packaging gives brand owners, designers, suppliers and marketers information on innovation and design by covering topics, trends, news pertaining to consumer packaged goods.
  • Articles
  • Authors

ARTICLES

Guittard introduces couverture line of chocolate

Guittard introduces couverture line of chocolate using PCR packaging material

July 23, 2024

Guittard Couverture showcases the brand's commitment to providing customers with premium chocolate in enhanced, sustainable packaging.


Read More
Mary's Gone Crackers unveils new packaging

Mary's Gone Crackers unveils new packaging for Super Seed, Original varieties

July 17, 2024

The redesign emphasizes the company's commitment to organic, gluten-free ingredients and introduces new convenient sizes for single and family snacking.


Read More
Image illustrating interactive packaging

Summer-themed connected packaging inspires personality-based drinks

July 10, 2024

Appetite Creative and Tetra Pak have partnered to create the interactive smart packaging experience for a leading European fruit juice producer.


Read More
Dillon Candy Company launches new packaging

Dillon Candy Company launches new packaging for chocolate-covered fruits and nuts

July 8, 2024

The company is introducing larger package sizes with refreshed sleeve designs.


Read More
Wilkinson Website.png

Wilkinson Sword Enlists B&B Studio to Revamp Branding and Product Packaging

July 8, 2024

The rebrand cements Wilkinson Sword's role as the ultimate challenger to brand leader Gillette in the face of new market entrants and direct-to-consumer offerings. 


Read More
Cayeya Devils Angels

Tequila Cayéya Releases Limited-Edition Duo of the Devils vs Angels Tequilas

July 1, 2024

These tequilas are a part of the brand’s Devils vs. Angels themed release and come just in time for summer. With only 1,200 bottles of each expression available, they’re a must-have for tequila aficionados.


Read More
Bruichladdich 21.png

James Cropper and Bruichladdich Continue Partnership with New Paper Wrap

June 27, 2024

Available in London Heathrow, Dubai Airport and Singapore Airport from the end of June, The Bruichladdich Twenty One whisky wrap is made from fully recyclable paper pulp and moulded to the shape of the Bruichladdich optimized, proprietary glass bottle.


Read More
Beverage cans launched by Estathé in cooperation with Crown

Estathé® Partners with Crown to Launch Engaging Summer Promotion in Cans

June 25, 2024

Marketing campaign depicts a cast of funny and typical beach characters with whom consumers have likely interacted, and asks, “And you, what beach type are you?”


Read More
Dole Smoothie Bowls.png

Dole® Unveils Sustainable Packaging for its Smoothie Bowls

June 19, 2024

This move removes 130 metric tons of plastic from Dole’s operations annually


Read More
Woodcut artist Bryn Perrott had a role in the winning design in this year's INX can design contest.

Jackie O’s Brewery celebrates victory in Colored by INX can design contest

June 19, 2024

Winning design celebrates the life of the brewery’s namesake.


Read More
More Articles Tagged with 'Brand Packaging'
Derek Rathel

Derek Rathel

Derek Rathel is the Vice President of Sales for Foundry’s Design business. As head of sales for design, he works with consumer packaged goods companies across the globe, helping them to achieve their digital transformation and sustainability goals by leveraging Foundry’s suite of 3D design and rapid iteration products

Subscription Center
  • eMagazine Subscription
  • Manage My Preferences
  • eNewsletters
  • Subscription Customer Service
  • Online Registration

More Videos

Sponsored Content

Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Packaging Strategies audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Packaging Strategies or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

close
  • Signode Palletizer
    Sponsored bySignode

    Future-Proofing Operations through Automation

Popular Stories

Image showing experiments on the degradation of different plastic materials.

Researchers invent 100% biodegradable 'barley plastic' suitable for food packaging

2024 State of Flexible Packaging hero image of U.S. Capitol building.

2024 State of Flexible Packaging

Pharma packages created in the Metsä Board Excellence Center

Four Ways to Reduce the Environmental Impact of Pharma Packaging

Packaging Perspectives Podcast

Products

Advances in Sustainable Food Packaging Technology

Advances in Sustainable Food Packaging Technology

See More Products
Play Packaging Strategies' captivating WordPlay game, PackStrat! There's a new word every Tuesday.

Get our new eMagazine delivered to your inbox every month.

Stay in the know on the latest packaging trends.

SUBSCRIBE TODAY!
  • RESOURCES
    • Advertise
    • Contact Us
    • Directories
    • Store
    • Want More
  • SIGN UP TODAY
    • Create Account
    • eMagazine
    • eNewsletter
    • Customer Service
    • Manage Preferences
  • SERVICES
    • Marketing Services
    • Reprints
    • Market Research
    • List Rental
    • Survey And Sample
  • STAY CONNECTED
    • LinkedIn
    • Facebook
    • YouTube
    • X (Twitter)
  • PRIVACY
    • PRIVACY POLICY
    • TERMS & CONDITIONS
    • DO NOT SELL MY PERSONAL INFORMATION
    • PRIVACY REQUEST
    • ACCESSIBILITY

Copyright ©2024. All Rights Reserved BNP Media.

Design, CMS, Hosting & Web Development :: ePublishing